Google Ads · Croatia · Osijek

We measure revenue. Not clicks.

Google Ads agency from Osijek for Croatian and EU brands that want clear ROI and transparent budget control. Search, Performance Max, Shopping, YouTube — all in one place. Your account stays yours, we're just strategists and operators.

/01 · The problem we see

You're spending on Google Ads, but don't know if it's coming back.

Three things tend to go wrong with Google Ads campaigns in Croatia — and all three are fixable.

First: Agency sends you a report with CTR, impressions, and average position. Pretty numbers that mean nothing for your P&L. You don't know if the campaign returned money or just spent budget.

Second: Conversion tracking is either broken or non-existent. That means the Google algorithm optimizes "blind" — picks clicks, not buyers. Without proper tracking, even the best campaign can't be optimized.

Third: Agency pricing conflicts with your interest. If they charge 15% of ad spend, they have incentive to push you to spend more — regardless of ROI. We offer fixed monthly fees precisely to avoid this.

Our approach flips this. We measure revenue, build tracking from day one, report transparently, and bill flexibly.

/02 · Campaign types

What we do.

/01

Search campaigns

Classic Google search campaigns — when someone searches for your product or service, you show at the top. Highest intent, clearest ROI. Ideal for lead generation, local services, high-ticket sales.

/02

Performance Max

AI-driven campaigns that use all Google channels in parallel. Scale by data — strongest for e-commerce with good conversion tracking.

/03

Shopping campaigns

For e-commerce — products show with photo, price, and name directly in Google results. Merchant Center setup, feed optimization, daily SKU-level bid optimization.

/04

YouTube Ads

Video campaigns for brand awareness, retargeting, and direct response. Skippable and non-skippable, in-stream and in-feed. We can produce content through our content service.

/05

Display & Remarketing

Banner campaigns across Google Display Network. Strongest for remarketing — bringing back cart abandoners and visitors.

/06

Google Ads audit

Have an existing account that's not performing? We do a free audit — one business day, concrete recommendations on where you're losing money. You decide what to implement.

Request audit
/03 · Process

From day one to stable ROI.

01

Audit & strategy

Review of existing account (if any), competitor analysis, keyword research, audience segmentation, KPI definition. We set up conversion tracking and GA4 if not done properly. Duration: 1-2 weeks.

02

Setup & launch

Campaign creation, ad copy, landing page alignment, creative production. Budget setup, bidding, audience targeting. Soft-launch with lower budget for first 5-7 days. Duration: 1-2 weeks.

03

Optimization

Weekly checks, monthly major optimizations. A/B testing of ad copy, creatives, landing pages. Scale what works, kill what doesn't. Weekly progress updates. Continuous.

04

Monthly report

Revenue, ROAS, CPA, CPL — metrics that matter. What worked, what didn't, what changes next month. 1-hour call where we discuss numbers and strategy. No bullshit, no template PDFs.

/04 · Why Lampo Inspire

Three differences that show on the invoice.

/01

Flexible pricing — no conflict of interest

You choose: fixed monthly fee or percentage of ad spend. With fixed — we have no incentive to push you to a bigger budget than needed. Most clients choose fixed for predictability.

/02

Your account stays yours

We're managers, not owners. If you end the engagement — everything stays with you: data history, learned audiences, conversion tracking. No lock-in, no "hidden MCC", no data loss.

/03

Reporting you can defend to a CFO

We don't send CTR and impressions. We send ROAS, CPA, attributed revenue, LTV from Ads channel. Numbers you can show a partner or investor without explanation.

/05 · FAQ

Questions we get most.

How much does Google Ads cost in Croatia?
Google Ads has two costs. First is ad spend — money directly to Google. For Croatian market, minimum €300-500/month; for e-commerce and B2B usually €1,000-5,000/month. Second is agency fee — with us, fixed monthly or percentage of ad spend, you choose. CPC in Croatia varies from €0.10 to €5+.
When will I see first results?
First clicks and conversions: 24-48 hours. Stable and optimized results: 4-6 weeks. We recommend minimum 3-month engagement to see true performance.
What happens to my account if we stop working together?
Your account always stays yours. We add ourselves as manager, never create accounts in our name. If you end the engagement, we lose access, you keep everything: history, audiences, conversion tracking. No lock-in.
Do you work with small budgets?
Yes, with a caveat. Under €300/month rarely produces stable results in Croatia because the algorithm lacks data. If smaller budget, we'd first discuss whether Google Ads is even the right channel.
What is Performance Max and is it right for me?
Google's AI-driven campaign using all channels (Search, Display, YouTube, Gmail, Shopping, Maps). Great for e-commerce with good conversion tracking. Less suitable for new brands without data or B2B with long sales cycles. We often run PMax + Search in parallel.
How do you measure success?
Metrics that matter to your business. E-commerce: ROAS, CPA, attributed revenue, AOV. Lead gen: CPL, lead quality, lead-to-customer rate. CTR and impressions are secondary.
I have an existing account — can you take it over?
Yes, and we recommend it. Existing accounts have valuable data. We do a free audit (one business day) showing what works, what doesn't, what we'd change. You decide what we implement.
Ready for real ROI?

Audit is free. Send a request in 2 minutes.

We review your existing Google Ads account (or propose strategy for a new one), show where you're losing money, and what we'd change. No commitment.

Request free audit